Whether you’re an art student, or an internationally-known figure, one of the most important things you need to stand out in today’s environment is to have a good website. When people look at an artist’s site, like with Rabinky Art, it’s like stepping into that artist’s studio; it’s somewhere an artist can show themselves and their art work off.
The key difference, of course, is that a website is accessible at any time, by anyone from anywhere in the world with an internet connection.
Making a site isn’t demanding now, thanks to all the services available on the internet that help artists make their own site. Basically, there’s pretty much no reason for an artist not to have their own website.
So, if you’ve decided on getting your own site, here’s something to remember: a site’s only as good as what’s in it, so you need to know what to put into a site. Here are a few key things an artist’s site needs.
Well, duh. An artist needs to put their name on their site, obviously, but it also needs to be on their site’s URL. An artist’s name is their brand, which is why sites like Rabinky Art are named like they are. Brands, logos, and names should be visible for people to see at all times. It should all be bold, and have matching aesthetics so that people can remember them, and associate your art with them.
High quality image
If you’re proud of your art, show it off with high-res images. After all, your artist’s site is pretty much your studio, and a proper studio doesn’t have blurry, low-res images of art; it has the actual pieces or the best images they have of that art.
An art piece needs to be accompanied by key information; the title, medium used, dimensions, price, that sort of thing. The information that helps a visitor know what they need if they’re considering about buying art. Not only are these things useful for hooking in clients, but they also improve your site’s appeal to search engines.
As a protective measure, make sure that your images and art have watermarks with your name.
Artist Biography & CV
If you’re using your site as a portfolio, then naturally you need to put your biography and CV on it. It helps when you’re applying to galleries, museums, competitions, or the like.